Keynotes · Leadership · AI · Efficiency
Bring a fresh perspective to your next event. Uwe Seebacher connects AI, better decisions and smarter ways of working — with ideas your audience can take back to business.
Planning a conference, leadership event or corporate kick-off?
Find your event's focus
Choose a starting point for your programme. The focus is shaped around your audience, your context and the conversation you want to start.
What if doing more is the wrong goal? Challenge familiar routines and explore how less unnecessary effort can create room for more meaningful work.
Your audience takes awayA fresh lens for prioritising work, questioning habits and focusing on what creates value.
Discuss this keynoteMore data does not automatically mean better decisions. Discover how structured methods, predictive models and human judgment can work together.
Your audience takes awayA clearer way to connect what an organisation knows with what it does next.
Discuss this keynoteAs AI changes the analytical workload, leadership changes too. Explore the role of human judgment, accountability and organisational design.
Your audience takes awayA perspective on designing people, structures and technology together, beyond individual AI tools.
Discuss this keynoteAlso exploring B2B marketing, communication, methods, leadership or sustainability? Browse all topic briefs & resources or tell us about your event.
Why Uwe
Uwe’s published work connects methods, anticipation and the organization of decisions. The reference page provides selected works, a dated development and institutional sources.
Published work on Template-based Management, Predictive Intelligence and corporate communication. Explore the selected works and publisher sources on the reference page.
Current advisory work includes FYNEST’s application of methods in communication and marketing. Practical applications are discussed as applications, with their context and limitations.
Published interviews and broadcasts offer a way to hear the argument and assess its relevance to your audience.
For event organisers
Start with your event. Shape the focus, format and next steps together.
Tell us your preferred date, audience and what you want the session to achieve. An early outline is welcome.
Discuss the topic, event context and whether a keynote, Q&A or workshop best supports your programme.
Align on availability, scope, fee and the practical requirements before confirming a booking.
Invite Uwe to your stage
Tell us a little about your event. Start the conversation about availability, the right topic and a proposal for your programme.
Only three fields are required. Your agenda does not need to be final.
Good to know
Yes. Share the audience, your event's purpose and a preferred date or timeframe. The topic and format can be discussed from there.
Use the three themes above as a starting point. Include the challenge your audience faces in your enquiry so the conversation can focus on the most relevant perspective.
Include the location, date and format you have in mind. Availability, scope, fee and practical requirements are discussed before a booking is confirmed.
The organiser resources below cover all topic areas, with a general biography, topic briefs, interview questions and related publications. Book-specific materials for Effizient faul are clearly labelled. Contact the press team for approved photos and materials for your chosen topic.
Organiser & press resources
Find the angle that fits your audience. Explore topic briefs, interview questions and related publications across Uwe's work — from smarter work and AI to marketing, leadership and sustainability.
Uwe Seebacher is an author, methods scientist and executive practitioner whose work connects research with organisational practice. His focus spans Decision and Predictive Intelligence, AI, methods and structures, B2B marketing, corporate communication, leadership and smarter ways of working. Through books, keynotes and advisory work, he explores how people and organisations can turn knowledge into better decisions and practical action.
What if doing more is the wrong goal? Explore how clearer priorities, better routines and less unnecessary effort can create room for meaningful work.
For your programme: Leadership days, productivity programmes and teams rethinking how work gets done.
More data does not automatically improve a decision. Connect predictive models, structured methods and human judgment to make assumptions visible and decide what to do next.
For your programme: Strategy conferences, executive teams and organisations moving from reporting to action.
Move the conversation beyond individual AI tools. Examine how roles, decision rights, leadership and accountability need to evolve when humans and intelligent systems work together.
For your programme: AI summits, management forums and transformation programmes.
When knowledge is readily available, the ability to frame a problem, select a method and build a workable structure matters. Explore repeatable ways of turning expertise into practical outcomes.
For your programme: Learning and development, organisational design, consulting and professional education.
Connect marketing strategy, processes, data and technology around the customer. Discuss how marketing and sales can develop a shared approach to growth, automation and business impact.
For your programme: B2B conferences, marketing and sales teams, CMOs and commercial leaders.
Explore how communication can become more relevant, structured and evidence-based. Connect narrative, data and organisational design, from strategic storytelling to predictive communication.
For your programme: Communication congresses, corporate affairs, brand teams and agency events.
Consider how leadership, learning and healthy working conditions fit together. Explore the organisational choices behind personal effectiveness, responsible management and sustainable team performance.
For your programme: HR conferences, leadership development, people teams and change programmes.
Bring sustainability into decisions about operations, strategy and business models. Discuss how predictive approaches and service-based models can help organisations examine options and make trade-offs explicit.
For your programme: Sustainability forums, industrial transformation and business model innovation.
Cover, press release and media coverage for this book. For every other topic, use the briefs above or request materials for your event.
Looking for sport, learning and performance? Explore the A Quechua & sport publications. Topic briefs can be adapted to your audience; share your event context with the team. Please use the stated copyright credits and obtain the relevant permissions for photographs and book covers.
Press & interview enquiries: giovanna@fynest.agency · Plan a keynote or workshop
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